Savv4x - Tiktok Mass Media Campaign
We helped Savv4x go viral on TikTok with his track Clippers by pairing the song with trending basketball highlight videos, generating over 90 million views and skyrocketing his visibility and streaming numbers.
Release date
Feb 20, 2025
Location
Toronto, Ontario
Client
Savv4x
Category
Development
Challenge:
Savv4x needed a way to quickly build widespread awareness for his song Clippers in a crowded market, without an existing large fanbase.
Solution:
We created a targeted TikTok campaign pairing Clippers with viral basketball highlight videos, tapping into sports communities and trending content to boost shares and engagement.
Result:
The campaign generated over 90 million views, catapulting Clippers into the spotlight and significantly increasing streams and followers across platforms.
